People Who Want More Dont Need To Be Sold Because They Already Want What You Have

One way to get hungry, qualified, highly interested people coming to your business is to use a form of marketing called Information Marketing. Some people also call it Educational Marketing.

Information Marketing offers people VALUABLE information that educates them about a particular topic.

Educational Marketing is nothing new. Magazines use articles to attract and inform their readers, and then they sell advertising to companies with products that their readers would like to know about. Websites market information with statistics, how-to's, or special reports all the time. You see information marketing all the time.

HOW INFORMATION MARKETING WORKS

o Your Audience Has A Problem That You Can Solve

o Your Audience Is Hungry And Interested

o Your Audience Comes To You

o It Positions YOU as the Expert Authority

o You Give Valuable Information First

o People Who Want More Don't Need To Be Sold Because They Already Want What You Have

It doesn't matter if you are giving free seminars, educating people on the web, or running your own newsletter. What matters is that you have a way of offering people valuable information that attracts them to you when THEY are interested.

When you use this kind of marketing to build your network marketing business, you don't need a lot of personal development.

You don't need to be fearful of rejection when people are coming to your seminar. If they weren't interested they wouldn't come. You don't need classes in handling objections when people are starving to learn what you know. You don't need external motivation when you're growing your business and making money.

Want to know how I’m building my business? I’ve just completed a new book to help network marketers be more successful called ‘Market Network Marketing’.
One way to get hungry, qualified, highly interested people coming to your business is to use a form of marketing called Information Marketing. Some people also call it Educational Marketing.

Information Marketing offers people VALUABLE information that educates them about a particular topic.

Educational Marketing is nothing new. Magazines use articles to attract and inform their readers, and then they sell advertising to companies with products that their readers would like to know about. Websites market information with statistics, how-to's, or special reports all the time. You see information marketing all the time.

HOW INFORMATION MARKETING WORKS

o Your Audience Has A Problem That You Can Solve

o Your Audience Is Hungry And Interested

o Your Audience Comes To You

o It Positions YOU as the Expert Authority

o You Give Valuable Information First

o People Who Want More Don't Need To Be Sold Because They Already Want What You Have

It doesn't matter if you are giving free seminars, educating people on the web, or running your own newsletter. What matters is that you have a way of offering people valuable information that attracts them to you when THEY are interested.

When you use this kind of marketing to build your network marketing business, you don't need a lot of personal development.

You don't need to be fearful of rejection when people are coming to your seminar. If they weren't interested they wouldn't come. You don't need classes in handling objections when people are starving to learn what you know. You don't need external motivation when you're growing your business and making money.

Want to know how I’m building my business? I’ve just completed a new book to help network marketers be more successful called ‘Market Network Marketing’.