Today, marketing has a host of domains and streams. While some rely on offline advertising domains, there are others who invest heavily in digital marketing and other online marketing strategies. However, in the midst of that hullabaloo, marketers mostly ignore one of the most effective marketing methods - 'SMS Marketing'.
Popular marketing (even branding), SMS marketing is an important touch in the promotion world. And if you believe that SMS marketing is a tool of the past, here is Logon Utility is a leading provider of Bulk SMS in India, explains the various benefits of SMS marketing.
Higher Opening Level
Did you know that the email unlock rate is less than 25%? But when it comes to SMS, the opening rate is a reading 98%. With such a high opening rate, you are sure to take a very high rate of your message. Plus, if your text content is appealing and influential enough, then tada! You can enter a retail bag with just a text message.
Or send SMS lacs, you can customize each of the messages. You can change the name, order ID (in the case of transactional SMS), or send greetings to your customers. When you customize things, you get a better response from the recipients. Make sure your service provider offers personalized options. As a leading Bulk SMS provider in India, we offer personalized messaging services to our customers that help them achieve their goals.
Cheap compared to other Touch Points
Many SMS services are expensive compared to other marketing domains. Whether your intention is to sell, wish to inform your customers about the transaction, or want to greet customers with celebrations, you do not have to spend big money on SMS. Brownie tip! If you are looking for the cheapest Bulk SMS provider in India, then remember the name Logon Utility.
With Bulk SMS, tracking message delivery is a piece of cake. SMS escalation requests are so advanced that they allow you to see delivery details even if you send Bulk SMS.
Do you want to send the message at a later time? Well, don't wait or hesitate for that time to come. (If time is not waiting for anyone, why should you?) Just edit the message ahead of time and the SMS system will do the rest for you. Before choosing a Bulk SMS provider in India ask them if they offer a feature of the SMS program.
Unlike other types of marketing materials and content, people are quick to respond to SMS messages. If there is a link in your message that takes users to your site then there is a good chance they will click it quickly. There is also a contradictory version attached to it. If they are not interested in your text content or marketing, people will immediately delete the message. But all the cloud has silver objects! If that happens, your message is deleted or ignored, you can always improve your text and send it again.
Strengthens Your Relationship With Customers
When you send weekly or bi-weekly messages to your customers, you continue to strengthen your bond with your customers. You can even choose birthday wishes and festive greetings with messages. With such messages, you always stay at the top of your customers ’ heads. However, bombarding your customers with text messages from time to time may damage your relationship with them. As a Bulk SMS healthcare provider in India, we recommend that our clients reduce their messages to 2 to 4 per month in order to maintain a high level of messaging control.
And here at last (but best of all) the benefits of SMS Marketing. It is the world’s first and most mobile and non-mobile communications or messages can lose their appeal. But it's just an SMS designed for mobile devices. Therefore, it is an effective communication tool.
Mobile marketing is booming, SMS marketing is growing more and more. Use the power of SMS to strengthen your customer relationships, branding, and promoting goals. If you are looking for the Best Bulk SMS Service Provider, Logon Utility is here to help. We offer inexpensive Bulk SMS packages that are functional and easy to use in the pocket. Finish your search for the best Bulk SMS provider in India or India with us.
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